What Author Brand Management Actually Means (And Why It’s More Than Strategy or a Logo)
Author brand management is not about visibility for visibility’s sake. It’s about stewardship — of voice, of values, and of the work itself as it moves through the world. When the long view is held, authors are free to create with clarity and confidence. And that is the work Tomlinson is built for.
From Book to Brand: Why Serious Authors Need More Than a Launch Plan
A book launch is only one moment in a much longer story. Author brand management helps serious authors move from single-book thinking to sustainable, long-term careers built with clarity and intention.
The Quiet Work Behind Sustainable Author Careers
Most author careers aren’t shaped by one defining moment. They’re shaped by dozens of small, unglamorous decisions made quietly over time. This is the work that compounds — and the work most people never see.
A Letter to the Author Who’s Doing Too Much
A reassuring letter to authors who feel overextended, offering perspective on restraint, pacing, and building a sustainable career with calm, thoughtful support.